Nestlé is the world’s largest food and beverage company. The Indian market was ranked at number 11 in terms of contribution to Nestle’s global revenue in 2020. Nestle SA said it is looking across its entire portfolio to increase the nutrient profile of its products, following international media reports that 60 percent of the company’s mainstream food and drinks portfolio failed to meet a “recognised definition of health” and nutrition. Nestle is working on a company-wide project to update its nutrition and health strategy. It is looking at its entire portfolio to ensure that its products are helping meet its nutritional needs and supporting a balanced diet. Recognised definition of healthy and that some of our categories and products will never be healthy no matter how much we renovate.
In India, Nestle is one of the leading players into the packaged food category.The incident first came to light after a report released by Nestle in which the company has also said, “We have made significant improvements to our products . . . [but] our portfolio still underperforms against external definitions of health in a landscape where regulatory pressure and consumer demands are skyrocketing”. The report has been analysed first-hand by Financial Times.
Only 37% of Nestlé’s products have scored above the recognised definition of health, a number considered to be very low for a company with such a wide reach.
This system scores food out of five stars and is used in research by international groups such as the Access to Nutrition Foundation. As per the report, Nestle, the maker of KitKat, Maggi and Nescafe, describes the 3.5 star threshold as a “recognised definition of health”. The report said that within its overall food and drink portfolio, about 70% of Nestle’s food products failed to meet that threshold, the presentation said, along with 96% of beverages excluding pure coffee. While issuing a global statement, Nestle – maker of KitKat, Maggi noodles and Nescafe – said it is working on a company-wide project to update its nutrition and health strategy.
According to Nestle, it believes that a healthy diet means finding a balance between well-being and enjoyment.Nestle, has acknowledged that consumers want a healthier diet but rejected claims that “processed” food, including those made by Nestle and other multinationals, tend to be unhealthy.